Marketing & Ecommerce Assistant in Suitland-Silver Hill, MD at Passport Auto Group

Date Posted: 9/17/2020

Job Snapshot

Job Description

MARKETING & ECOMMERCE ASSISTANT

 

Passport Auto, a 9-store auto group in the DC area, is looking to hire an energetic Marketing & Ecommerce Assistant who will assist the Marketing Manager and Ecommerce Director. This position will work on both sales and service marketing initiatives to increase store traffic and performance.

Experience and skills needed:

  • Experience working in marketing or advertising required.
  • Must be a self-starter and take initiative on projects to see them through completion.
  • Must be organized and display excellent project management and problem solving skills.
  • Experience within the retail automotive industry not required, but preferred.

 

What will you do:

  • This role will work collaboratively with the store managers, advertising agency and a variety of vendors to optimize and enhance store-level marketing performance. Specific tasks include:
  • Work with stores and agency to create monthly specials for website and marketing campaigns.
  • Work with agency and vendors to create, deploy, and report on monthly email, social media ads, and direct mail campaigns.
  • Deploy weekly email blasts from the CRM and report monthly on ROI.
  • Update and send reputation reporting to all stores monthly.
  • Respond to positive reviews for all 9 stores on review websites.
  • Work with stores on responding to negative reviews on BBB, Google, Yelp, etc. Scan all 9 websites for adjustments and recommend additional content as needed.
  • Plan and execute (with assistance of Marketing Manager) events as needed for customer or employees.

 

 

 

 

Job Requirements

Job Requirements:

  • Must have clean driving records and be able to supply a 3 year driving record.
  • Must pass a drug and background screen.

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